Fizzy Water

The story behind National Beverage is an easy one. I first wrote about National Beverage in 2016 (see here).  You can see financials below:   2016 2018 Growth Revenue 705 975 38.00% Operating Income 93 204 119.00% Margin 13.19% 20.1%   National Beverage is a simple story.  National Beverage owns

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Update on Match and Tinder

When I first wrote about Tinder’s parent company, Match, I believed there were two risks. I know I made a mistake with the first risk, and I believe there are lessons to be learned from both risks I identified. First, Tinder operates a freemium network user business model. Users can

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National Beverage: It’s All About LaCroix

National Beverage (FIZZ) is beverage company full of a hodgepodge of brands.  You can check out the portfolio of brands at their website (  As with most investments, I would like to focus on the key points here.  FIZZ basically has two product groups.  First, the legacy brands, which includes

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